• Levi’s® Unlabeled
  • Creative Strategy, Project Management
  • close
  • Levi’s® Unlabeled
  • Creative Strategy, Project Management
  • close

them studio supported Studio Têtu in the production of the 2021 Coming Out Day campaign for Levi Strauss & Co. We want everyone to be able to speak loudly and love louder. Silence won’t get us where we all need to be. We need to speak up. Visibility is power.

We designed and produced a campaign showcasing 8 coming out stories of LGBTQ+ icons from across Europe inspiring change for equality. The campaign ran in 8 countries: France, UK, Belgium, Germany, Italy, Spain, Poland and the Netherlands. Through this campaign, Unlabeled donated to the GiveOut emergency fund, in support of LGBTQI+ individuals at risk in Afghanistan.